RICH is an adjecive and it means having a great deal of money or assets; wealthy.
REACH – in the picture it is used as a verb and it means to stretch out an arm to touch or grasp something.
Mind your pronunciation of these 2 words:
RICH /rɪtʃ/
REACH /riːtʃ/
Here’s an example of how a long vowel makes all the difference and completely changes the meaning. Therefore, it’s a potential source of confusion!